21st Austria weekly - BAWAG (07/01/2026)

BAWAG: The German consumer finance business formerly known as Barclaycard Germany and Barclays Consumer Bank Europe will operate as easybank from February 2026 onwards.  As previously announced, the Hamburg-based franchise was sold by Barclays Group to BAWAG Group, headquartered in Vienna, at the beginning of 2025. Now, the business is set to grow under the new easybank brand. Currently, all business relevant systems are being migrated to BAWAG Group's technological infrastructure. This process is expected to be completed in the first quarter of 2027. At the heart of the customer experience is the seamless connection between app and credit card. Following completion of the technical migration, the app will be completely rebuilt and enhanced with innovative and improved features. The product range in Germany is also to be expanded by 2027 at the latest. The company plans to enter online brokerage services, for example. In addition, the digital bank is advancing the expansion of its business to include new cooperations.
Bawag: weekly performance: 0.23%

(From the 21st Austria weekly https://www.boerse-social.com/21staustria (07/01/2026)

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