16.11.2023,
5804 Zeichen
Tel Aviv, Israel (ots/PRNewswire) - Artlist, the creative technology
company used by millions of digital creators and major brands
worldwide, today released the Artlist Trend Report 2024, featuring
industry insights from business leaders from Google, Amazon, Meta,
and actionable data from more than 7,000 global content creators. It
provides the most comprehensive look into how international brands
should approach video content in 2024. The report explores how brands
can push their boundaries, embrace new technology, and create a local
connection in an increasingly global landscape.
The Artlist Trend Report 2024 is a first-of-its-kind,
not-yet-trending report with upcoming predictions designed to inspire
and empower brands to look toward the future and create without
limits. The full report has several surprising predictions and data
for any brand looking to stay ahead of the curb with impactful
content.
The top predictions of the Artlist Trend Report 2024 include:
* Less technical work, more content. AI will continue to make the
content creation process faster, cheaper, and more accessible.
You'll often no longer have to invest time and resources into
intensive editing and post-production. The survey reports that
52%
of video creators already use AI in their creative process.
* Push the boundaries of your brand. Minimalist design is out.
Instead, thanks to Generative AI, surrealist visuals will start
trending. Brands that want to stand out in 2024 must use these
tools to innovatively reimagine visuals, sound, video, and motion
design. Creators will find new ways to use FPV drone tech, AR/VR,
and immersive consumer experiences.
* Local talents, global reach. Technology and social media have
made
it easier for creators to monetize their content and get found
online. For brands, this means greater opportunities to discover
diverse and niche influencers with fiercely loyal audiences.
Tapping into audience niches with voices they trust is a great
way
to authentically connect to new audiences and diversify your
customer base.
* Hire creative fire. There's been an uptick in companies taking
their creative in-house rather than outsourcing to agencies. New
technologies have also lowered the barriers to entry in terms of
technical skills. So, in 2024, brands must employ top-notch
creative talent and prioritize strategic thinking to stand out.
* Personalization is paramount. In an era of content overload,
personalization will be critical to cut through the noise. Brands
should look to tailor and curate their content as much as
possible, especially for Gen Z audiences. The era of passive and
generic content is fading, and consumers expect to be able to
actively engage.
Today, brands are operating in a rapidly advancing technological
landscape. Shrinking attention spans and an explosion of digital
content have led to a greater need for compelling, sharable visuals.
There are significant business opportunities for brands that project
a distinct voice with unique creative approaches. Ira Belsky,
Co-Founder and Co-CEO of Artlist explains, "Today, a brand's vision,
and the business strategy that it influences, all need to be conveyed
to consumers through a single voice that spans diverse forms of
media, and remains authentic, no matter what."
There are so many changes happening before our eyes that it's more
important than ever for brands to be clear on who they are and the
essence of what they want to convey about themselves.
Itzik Elbaz, Co-Founder and Co-CEO of Artlist, says, "2024 is set to
be a truly unique year. The technological advances we've seen in 2023
have triggered an entirely new generation of enthusiastic creators
exploring new directions. Technical expertise is no longer a barrier
to entry. Creativity can be unleashed by anyone from anywhere. It's
going to be a wild ride of a year."
Download the Artlist Trend Report 2024:
https://artlist.io/blog/trend-report
Downloadable assets
About Artlist
Artlist is a leading creative technology company offering content
creators and brands powerful editing tools and over 1.3M professional
digital assets under a global license that covers every project
worldwide. In its mission to empower creators worldwide to create
without limits, Artlist consists of 3 products: Artlist, the
all-in-one platform for video creators, including high-quality and
curated royalty-free music, SFX, footage, templates, plugins, and
more; MotionArray, the ultimate vertical marketplace for creators
including video templates, presets, music, SFX, stock footage,
graphics for design, motion graphics and stock photos; and FXhome, a
cutting-edge video, VFX and image editing software.
Artlist works with a growing team of contributors across the globe,
updating its catalogs daily with fresh content while preserving a
consistently high level of quality across its media and platforms.
Since it was founded in 2016, Artlist has revolutionized the creative
industry by offering subscription-based products under a
comprehensive and simple license and is fast becoming the ultimate,
complete solution for content creators. Recognized as a top startup
by LinkedIn and WIRED, Artlist has over 20 million customers, from
individual content creators to major corporations such as Google,
Apple, Nike, Coca-Cola, Ikea, Netflix, Dior, Mercedes, and many more.
Contact:
Ravit Shimnony
PR and Communications Manager at Artlist | ravit@artlist.io
Photo:
https://mma.prnewswire.com/media/2278018/Artlist_Trend_Re...
Logo:
https://mma.prnewswire.com/media/2278019/Artlist_Logo.jpg
View original
content:https://www.prnewswire.co.uk/news-releases/artlist-releases-i
ts-2024-trend-report---empower-your-brand-to-craft-the-content-of-tom
orrow-301989627.html
Digital press kit:
http://www.ots.at/pressemappe/PR171776/aom
BSN Podcasts
Christian Drastil: Wiener Börse Plausch
Börsepeople im Podcast S14/12: Gernot Heitzinger
Aktien auf dem Radar:Rosenbauer, FACC, CA Immo, Warimpex, Addiko Bank, Lenzing, Wienerberger, ams-Osram, Immofinanz, OMV, RBI, voestalpine, Josef Manner & Comp. AG, Marinomed Biotech, Oberbank AG Stamm, Flughafen Wien, Pierer Mobility, Kapsch TrafficCom, Agrana, Amag, Erste Group, EVN, Österreichische Post, RHI Magnesita, S Immo, Telekom Austria, Uniqa, VIG, Bayer, Hannover Rück, Siemens Healthineers.
Matejka & Partner
Die Matejka & Partner Asset Management GmbH ist eine auf Vermögensverwaltung konzentrierte Wertpapierfirma. Im Vordergrund der Dienstleistungen stehen maßgeschneiderte Konzepte und individuelle Lösungen. Für die Gesellschaft ist es geübte Praxis, neue Herausforderungen des Marktes frühzeitig zu erkennen und entsprechende Strategien zu entwickeln.
>> Besuchen Sie 68 weitere Partner auf boerse-social.com/partner
Mehr aktuelle OTS-Meldungen HIER